After more than 45 years of development, successful international expansion and numerous projects at home and abroad, the Jezeršek Group continues its growth under the new umbrella brand, J-Hospitality Group. The new identity reflects the company’s evolution from a family-owned hospitality business into an international group operating in hospitality management, event organisation, gastronomy, hotel management and tourism.
Today, J-Hospitality Group brings together the activities of the group headquartered in Slovenia, with subsidiaries in Austria and Croatia, and delivers more than 2,500 events annually. The group creates exceptional culinary and hospitality experiences at major sporting, business and protocol events while managing restaurants, hotels, tourism destinations and other hospitality projects across the Alpe-Adria region.
Taggenbrunn as a Key Milestone in the Group’s Development in Austria
A significant part of the group’s international development is its presence on the Austrian market. Since 2024, Jezeršek has been involved in the development and management of Taggenbrunn, a destination in Carinthia that brings together gastronomy, hospitality, wine culture and events under one roof.
The destination includes Castle Restaurant Taggenbrunn, Wine Bar & Castle Café Taggenbrunn, the four-star botique Hotel Taggenbrunn, and numerous venues for business and private events. Castle Restaurant Taggenbrunn has been recognised for its culinary excellence with two forks in the Falstaff Restaurant Guide and a recommendation from Gault&Millau. The terrace of the Wine Bar & Castel Café is also considered one of the region’s most popular gastronomic destinations. The offer is further enhanced by culinary, wine, creative and outdoor experiences that position Taggenbrunn among the region’s most recognised culinary, event and tourism destinations.
The destination’s development is also driven by its own signature events. The latest edition of the Alpe-Adria Wine Festival & Clubbing welcomed more than 700 visitors and numerous winemakers from Austria, Slovenia and Italy. The group is also involved in several other sporting and business events in Austria, including Kärnten Läuft, the Ennstal-Classic and the Austria Sport Finals.
Launching the New Brand at Austria’s Largest Multi-Sport Event
The first public presentation of the J-Hospitality Group brand took place at this year’s Sport Austria Finals in Vienna, the largest multi-sport event in Austria. More than 7,200 athletes from 46 different sports participated in the event, which attracted over 107,000 visitors and is considered one of the country’s most important sport platforms.
On this occasion, J-Hospitality Group delivered a premium culinary and hospitality experience for more than 380 invited VIP guests at the opening ceremony while presenting its new umbrella brand to a broader international audience for the first time.
From the Olympic Games to Europe’s Largest Events
The Austria Sport Finals represent the continuation of an international journey that the group has been building for many years. In recent years, it has delivered hospitality programmes at the Olympic Games in PyeongChang 2018, Paris 2024 and Milano Cortina 2026. Other notable references include the UEFA Super Cup 2025, projects within the UEFA Champions League and numerous international sporting, business and protocol events.
Today, the group delivers projects in more than 16 countries across Europe and beyond, working alongside the organisers of some of the most demanding sporting, business and protocol events.
The introduction of J-Hospitality Group marks the next step in the group’s development. Looking ahead, the company sees its future in further strengthening its international presence and expanding its hospitality projects. At the heart of its operations remain excellence in execution, sustainable development and Responsible Cuisine – values that have formed the foundation of the group’s success for decades.